Hi! This is Lei Wang.

I am a first-year Ph.D. student in Quantitative Marketing at the Foster School of Business, University of Washington.

My research explores how large language models and machine learning can advance empirical research in consumer behavior and market design. I am fortunate to be advised by Prof. Zikun Ye and Prof. Natalie Mizik.

Education

  • University of Washington, Foster School of Business
    Ph.D. in Quantitative Marketing (2025–present)

  • Shanghai Jiao Tong University
    B.Eng. in Industrial Engineering, with a Minor in Finance (2021–2025)
    Rank: 1/55

Working Paper

  1. Efficient Inference Using Large Language Models with Limited Human Data: Fine-Tuning then Rectification, with Zikun Ye and Jinglong Zhao.

Teaching

  • BUS AN 514 Analytics for Marketing Decisions (MSBA), Teaching Assistant, Winter 2026

Honors

  • National Scholarship of China, Chinese Ministry of Education, 2023
  • Outstanding Graduate of Shanghai Jiao Tong University, Shanghai Jiao Tong University, 2025

Contacts

  • Email: lei0603@uw.edu
  • WeChat: Triplestone0603